Our passion is building great brands and companies

Helping consumers lead a healthy and active life.

Brand
Building

Acquiring and building sector-focused, high potential Health and Wellness brands

Product Innovation

Leveraging our 340 aggregate years of experience to innovate and expand brands supporting healthy and active lifestyles
Product Innovation

Channel Distribution

Creating new distribution platforms to expand the reach of our brands

Consumer Insights & Marketing

Exploring what health-conscious consumers need and want, then building highly-successful marketing strategies

Digital Online Strategy

Educating our consumers on the elements that promote healthy lifestyles on digital platforms
Digital Online Strategy

Operational Approach

Experienced operational leaders who optimize the operational supply chain process from sourcing to manufacturing to the end consumer

Our Success

Our Success
WM Partners sold Fund I platform Nutranext, LLC to The Clorox Company for
$700 million

Beginning in 2015 under WM Partners’ guidance, Nutranext successfully grew into a fully vertically-integrated national nutraceutical company with its own manufacturing and leading natural supplements brands.

Our Founders discuss the story behind Nutranext.